Print Collateral - Graydin

Graydin is a coaching education company that trains educators all over the world in coaching skills and techniques. I work with the founders and operations team to create and update teaching materials, marketing materials, interactive workbooks and handouts. I have also helped the team to execute specific collateral for their annual Coaching Day event, including custom game design, toolkit design and the creation of the Graydin Awards branding.

Report Design

Graydin surveyed educators from around the world on the future of education and compiled all the data. I designed the comprehensive report to bring all of the survey data into a digestible download. This report was intended for digital download and I created designed the layout with interactive text boxes for reflection. All charts and graphics were custom designed within Graydin’s existing style guide.
View the full report here.

Booklet Design

This booklet was designed to illustrate some of the basic skills Graydin teaches specifically to educators. I designed this in preparation for the founders appearance at a conference for educators in the UK.

Awards Branding

Graydin created an awards system in early 2025 for educators and schools that are implementing coaching practices. I collaborated with the founders to build out the visuals for all levels of the awards. This included custom icon and badge design for each award level, certificates and physical awards as well as creation of the landing page and entry package download.

View more here.

Game Design

Graydin hosts a yearly Coaching Day and I collaborated with the team to create this custom coaching game. This project included the creation of custom icons in Graydin’s style, layout of the game board and instruction set, and design of the game cube. We iterated on how to create a cube that could be flat packed and then assembled for game play, so I created a custom dieline for the game cubes.

Programs: Adobe InDesign, Adobe Illustrator

Skills Applied: Layout Design, Project Management, Print Production, Illustration, Icon Design, Data Visualization

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